- Outdated digital tools
- Thin educational resources
- Limited adoption
Outdated tools and insufficient educational resources limited program adoption. Residents lacked clear, accessible guidance on applying and maximizing benefits.
Designing digital tools for a $10M state energy program.
UX Designer & Content Strategist
Accessibility
UX
[ HERO MEDIA PLACEHOLDER — PROGRAM REEL ]
California’s Energy Savings Assistance Program helps households save energy — but outdated tools and thin educational resources were limiting who it could reach.
I designed refreshed UI/UX prototypes across web and mobile and helped build accessible video libraries that walk residents through benefits and applications — a consistent, user-friendly ecosystem built for participation.
[ UX DESIGNER & CONTENT STRATEGIST ]
SCHEDULE A CALL ↗
STATEWIDE PROGRAM
$10M
HOUSEHOLDS SERVED
Thousands
DESIGN PRIORITY
Accessibility
SHIPPED
2020
[ PROTOTYPE PLACEHOLDER ]
Public-sector design, where clarity is the whole point. Here’s the process.
- Refreshed UI/UX prototypes
- Accessible video libraries
- Consistent digital ecosystem
A scalable digital strategy: refreshed prototypes across web and mobile, accessible video guides for benefits and applications, and a consistent ecosystem built to increase engagement.
- UI/UX prototyping
- Video content strategy
- Accessibility best practices
- State stakeholder collaboration
I designed the platform prototypes, contributed to the video library, implemented accessibility best practices for diverse communities, and aligned the vision with state stakeholders and creative leads.
- $10M program supported
- Clearer resources
- Positioned for adoption
Supported delivery of a $10M statewide program serving thousands of households, with clearer educational resources and a foundation for long-term energy savings across California.
Accessible isn’t optional.
When the audience is every Californian who needs help with an energy bill, design has to work for everyone — or it doesn’t work.
MORE WORK ↗Let’s build
something together.
EMAIL ME
[ GET IN TOUCH ]
Have an interesting project? Feel free to reach out and talk it through. I’ll make it sharper.